As a journalist, Chris has produced more than 3,000 bylines for a variety of publications on sports, business, manufacturing, and other topics of interest. My work has most frequently appeared in the Elyria Chronicle-Telegram, Medina Gazette, and Rubber News (of Crain Communications) and has been recognized by the Cleveland Press Club, Society of Professional Journalists, and the Jesse H. Neal Awards.
As a copywriter, Chris used SEO tactics to produce otpimized marketing copy for some of the most recognizable outdoor power equipment brands, including DeWalt, Cub Cadet, Craftsman, and Troy-Bilt.
Browns Coverage
Guardians Coverage
Cavaliers Coverage
Features
Game Coverage
Enterprise Pieces
Profiles
Wacky World Of Rubber Blog
Chris has utilized SEO tactics, namely keyword research, to develop high ranking marketing copy for Stanley Black & Decker. These snow blower and lawn mower buyer's guides for both Cub Cadet and Troy-Bilt were major wins in achieving a high search rank and driving additional customers to our site.
In the spring of 2021, Cub Cadet launched a suite of lithium-ion battery powered equipment. Chris wrote numerous articles and website copy supporting this critical launch. The efforts led to a top SERP rank for the landing page.
Chris also produces informative blogs to help customers better understand outdoor power equipment. This blog cleared up common misconceptions about shear pins, which are designed to break so they can protect the snow blower.
Copyright © 2024 Chris Sweeney - All Rights Reserved.
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